So why are all of these stars opting for more natural looks? While, again, Lady Gaga has clearly transformed for her new role, I do have a theory that we've reached a new phase of quarantine hair. As the vaccine rollout continues and we begin to see the light at the end of the tunnel, people may be exiting the experimental, home-dye lockdown aesthetic for more manageable styles.
Another popular trend taking over 2021 is the “shadow root,” which Glamour's Bella Cacciatore describes as “a little more elegant than months-old grow-out, but it is way less upkeep than your usual hair color.” The look is achieved when a stylist goes back over your highlights or fresh color with a shade that almost matches your natural root.
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“I think it’s all going to be about the grow-out,” Stephanie Brown, master colorist at New York City's IGK Salon Soho, recently told Glamour. “Whether someone goes very natural or a little extreme, people are going to want their hair color to be able to grow out easily without having to touch up their roots as often. People want their hair color to last longer and not feel that it needs as much maintenance.”
